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Aligning organizational goals directly with customer expectations and requirements.

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Building a structure that supports quality, including a Quality Council . 3. Tools and Techniques of TQM (As per K. Shridhara Bhat)

Introduction to quality, management philosophies (Deming, Juran, Crosby), and customer focus. Total Quality Management: Text and Cases

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Fostering a corporate culture that values small, incremental, and perpetual upgrades to daily operations.